Leonardo AI – AI Image & Video Generator

★★★★☆ 4.7/5

AI Canvas Editing • Commercial Rights Free • Video Generation • Blueprints Automation • Custom Model Training • Token Rollover Bank

Free: 150 tokens/day; Essential $12/mo (8,500 tokens); Premium $30/mo (25,000 tokens + unlimited relaxed images); Ultimate $48/mo (60,000 tokens + unlimited relaxed video)

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Leonardo AI is a professional AI image and video generation platform built for commercial creators, marketers, game developers, and agencies — and the only major AI image tool that includes commercial usage rights on its free plan. As of 2026, the platform covers image, video, design, and motion under a single subscription, with first-party models including Lucid Origin, Lucid Realism, and Phoenix 1.0.

Key Features

The AI Canvas enables inpainting, outpainting, and real-time layer-based editing — capabilities Midjourney and DALL-E 3 don’t match. Blueprints workflow automation lets teams run repeatable multi-step generation pipelines with a single trigger. Motion 1.0, 2.0, and 2.0 Fast power AI video generation; Ultimate subscribers get unlimited relaxed video at no extra token cost. Paid users can train up to 50 custom AI models per month on their own image sets. The Token Rollover Bank accumulates up to 3× your monthly allocation (e.g., 25,500 tokens on Essential), so busy months can draw on quieter ones.

Use Cases

Freelance designers use the Essential plan ($12/mo) to deliver client assets with full IP ownership. Game studios generate 200+ style-consistent character and environment concepts in days rather than months. E-commerce brands create unlimited product lifestyle scenes without per-image licensing fees. Marketing agencies replace $200–500/month stock photo subscriptions with a single Essential account and generate 50+ ad variations weekly for A/B testing.

Pricing & Plans

Free plan: 150 tokens/day with a non-exclusive commercial licence, public generations. Essential ($12/mo): 8,500 tokens, full IP ownership, private generations, 10 custom models/month. Premium ($30/mo): 25,000 tokens, unlimited relaxed image generation. Ultimate ($48/mo): 60,000 tokens, unlimited relaxed video. Annual billing saves up to 20%. Start with Free if you generate fewer than 40 images daily; upgrade to Essential when you need private generations or full IP ownership.

Pros

Commercial licence on free plan — unique among major tools
AI Canvas inpainting/outpainting beats Midjourney editing
AI video generation included (Motion 1.0/2.0) on all plans
Token Rollover Bank accumulates up to 180,000 tokens (Ultimate)
SOC 2 Type I & II certified security

Cons

Free plan generations are public by default
Free commercial rights are non-exclusive (Leonardo retains rights)
Peak artistic quality slightly below Midjourney
Third-party models (Veo 3, Sora 2) always consume tokens — no relaxed mode

Our Final Verdict

Leonardo AI is the only major AI image generator offering free commercial usage rights, with 150 daily tokens and a non-exclusive royalty-free licence at $0. Essential ($12/month) is the ideal upgrade for freelancers and small businesses who need full IP ownership, private generations, and token rollover without committing to a $10–20/month competitor minimum. Skip it if you need peak artistic expression — Midjourney remains the benchmark there. Compare all plan costs at the AI Pricing Hub.